The Art Newspaper: Children’s Museum of the Arts to launch online video channel for art-loving kids

by Wallace Ludel

Following a year in which many parents suddenly had to figure out how to educate, entertain and enrich their children at home, the Children’s Museum of the Arts (CMA) in New York is launching a free online video channel with art-themed shows made for and by children. The inaugural programme, The Look Make Show, will be an animated series that aims to teach kids about art and how to face challenges in life.

The CMA’s director Seth Cameron says that the channel will be a way for the museum to reach a wider audience, and to engage museum-going children in a creative way. “It’s a completely new framework, taking all of the things that the museum did previously and repackaging it to adapt for online audiences,” says Cameron. “The idea is that this becomes the inspiration for segments that are going to be created collaboratively between our staff of artists and kids who visit the museum.”

In addition to more conventional forms of fine art like drawing and painting, the CMA has long taught media lab classes for children, so the channel will also be an opportunity for kids to get involved producing the shows, allowing them to see their work as part of a larger effort that ultimately reaches the public. “It's about giving a creative framework for all of our programming, so that we can really make the experience of the museum one big collaborative art project,” Cameron says. “When people come to the museum, they'll be working on projects like building sets, miniature worlds or backdrop pieces. Anything they might work on could find its way somehow into a show going forward.”


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April 29, 2021